About the cookie

A cookie is a small text file that is downloaded to a user's computer when they visit a website and usually contains:

• the name of the server from which the cookie was sent
• the lifetime of the cookie
• value (usually a randomly generated unique number)

The cookie itself does not contain or collect information, but contains a sequence of letters and numbers that are loaded on the user's computer when they visit a particular website. When you visit the website again, it retrieves information about the cookie you have placed, which enables the user to be identified. Cookies are important for the functioning of the website, mostly to improve the user experience.

The storage of cookies is under the full control of the browser used by the user - which can restrict or disable the storage of cookies if it wishes.

Why are cookies important?

Cookies enable user-friendly online services. Cookies make the interaction between the user and the website faster and easier. The website uses cookies to remember the user's preferences and experience and to make the user's browsing experience more efficient and enjoyable. Cookies help the website to keep content fresh and relevant to the interests and references of each website user.

Types of cookies

NECESSARY COOKIES

Necessary cookies allow:

• use of the necessary components for the proper functioning of the website,
• transmission of a message over an electronic communications network,
• the provision of an information society service explicitly requested by the user, if it cannot be provided in any other way.

EXPERIENCE COOKIES

Experience cookies are used to collect information about user behaviour on the website in order to improve the experience component of the website. The data thus obtained is processed on an anonymised basis, i. e. it does not identify the user.

FUNCTIONAL COOKIES

Functional cookies allow a website to remember certain user preferences (username, language, location of the user, etc. ) and provide advanced personalised features. Such cookies may enable the tracking of a user's behaviour on the website.

ADVERTISING OR TARGET COOKIES

Advertising or target cookies are most commonly used for targeted advertising and advertising-related services (such as measuring the effectiveness of advertising). These cookies allow the website to obtain information based on the user's behaviour on the website and to use this information to e. g. advertise relevant to the user's behaviour on the website, to limit the number of adverts displayed ("frequency capping"), for research, surveys and marketing analysis, etc.

WEB ANALYTICS

Web analytics monitors user behaviour on a website and analyses the behaviour of the user and of different users on the website and links them to specific information (e. g. who are the visitors to the website - user profiles, measuring the impact of pre-purchase activities on sales, etc. ) This includes cookies for the purpose of analysing traffic (counting visitors, identifying browsers and keywords that lead to the site). The intrusiveness of such cookies varies depending on the context of use.